How does your lead commitment work?

We start with a target of 35-50 qualified leads in your first 90 days. Before you enroll, we agree your exact minimum based on your services, market and advertising budget. If we miss that minimum, we waive subsequent management fees and keep working until we reach it. Advertising spend remains separate.

How is local SEO different from regular SEO?

Local SEO focuses on map pack rankings, Google Business Profile, service-area pages, reviews, and citations. Regular SEO is about organic rankings more broadly. For most home service businesses, local is 80% of the game.

Will this work if I have no reviews?

We can establish a review request and response workflow in either growth package. Customers decide whether to review and what rating to give; no review count is guaranteed.

How many service areas can you target?

One primary city is included in the base plan. Add-ons for multi-location or wide service areas scale based on complexity.

How long until I rank?

Map pack usually in 60 to 90 days. Some niches faster, some slower, depending on competition. We track it weekly and report monthly.

Do you help with Google Ads too?

Paid acquisition is included in every package. The primary eligible channel is agreed during discovery. Lead & Local Growth and Local Authority combine it with ongoing local SEO. Advertising spend is separate.

Local SEO and Google Maps

Own the map pack in your service area.

Build a more useful local presence with an accurate Google Business Profile, service pages and a review workflow. We track qualified inquiries so you can see what your marketing produces.

Local visibility work tied to your agreed services and area
Core citation accuracy in Local Growth; expanded directories in Local Authority
Review requests and responses, without a promised review count or rating

Book a strategy call See our workQualified inquiries, clearly tracked

OverviewGrowth reportCompare by countries

fslandscapingcontractors.com

AI Search

AI Visibility

Mentions

Cited Pages

143

ChatGPTAI OverviewGemini

SEO

Authority Score

19Average

Organic Traffic

1.2K+30%

Ref. Domains

352

Traffic Share

14%

Organic Keywords

2.5K-20%

Backlinks

1.3K

Top Cited Sources

angi.com5
pinterest.com5
facebook.com4

Google SERP Positions

Organic90.2%
AI Overviews1.4%
Other SERP8.4%

Organic Traffic · 12 months

Up and to the right

Apr 2025Mar 2026

Google

deck builders doylestown pa

f
fslandscapingcontractors.comhttps://fslandscapingcontractors.com
Deck Builders & Outdoor Living · Doylestown, PA
Top-rated deck builders in Bucks County. Custom decks, outdoor kitchens, and complete outdoor living spaces ...
◆ SF client
s
scottpaynecustompools.comhttps://scottpaynecustompools.com
Custom Deck Builder in Doylestown
Outdoor living contractor that installs decks, fences, and pool patios in Bucks County ...

Map pack rankings

Live

#1Doylestown, PA
#1Bucks County↑ up
#2Chalfont, PA↑ up
#1Hatboro, PAnew

◢ Qualified inquiries, clearly tracked

Why this matters

If you're not in the map pack, you're invisible.

Local search helps nearby customers compare services, reviews and project evidence. We improve your profile and website within the agreed market, then track attributable inquiries. Rankings vary.

Book a strategy call See pricing

What's included

Everything we run for you.

GBP setup, optimization and 4 or 8 monthly posts according to package
Core citation accuracy, with expanded directories in Local Authority
Local on-page SEO for every service-area page
Review request and response workflow for honest customer feedback
6 service/location pages monthly in Local Growth, or 10-20 in Local Authority
Monthly qualified-lead report and review, with search metrics as supporting context

How we stack up

Specialist beats generalist. Always.

Side-by-side, the work that wins for home service businesses looks very different from the work generalist agencies sell.

Capability

SF Web Tech

Generalist SEO agency

DIY

Written lead minimum and fee-waiver terms

Specialist in home services

Automated review acquisition

Citation audit + cleanup

Weekly map pack tracking

Direct founder on strategy calls

Transparent monthly reporting

The 6-pillar system

Six pillars run in order. That's the system.

Local SEO isn't a single tactic, it's six layers stacked. We run them in order, every month, for every client. This is the same playbook we charge five figures for, summarized.

Google Business Profile

Your free listing on Google. The most important ranking lever for any local business, full stop. We treat GBP like the most valuable asset on the internet, because for you it is.

Claim, verify (video method), and lock down the listing
Primary category set surgically · #1 ranking factor in Maps
Photos cadence + weekly Posts · activity signal that compounds
Review requests and responses · Honest customer feedback

Website Foundation

Your website is Google's source of truth for your business. Cross-references your GBP, validates your NAP, and decides whether you can rank at all. A weak site caps your GBP ceiling.

NAP consistency across every page and footer
Mobile-first layouts with sub-2-second LCP
GA4 + GSC + call-tracking wired before launch
Lead-capture flows that convert paid + organic the same

Technical SEO

Crawlability, page speed, schema, HTTPS. The invisible infrastructure Google reads first. Most contractor sites fail Core Web Vitals on a single hero image. We fix the boring fundamentals so the rest of the work compounds.

Crawl audit + sitemap submitted to Search Console
LocalBusiness schema with SameAs links to GBP and socials
Core Web Vitals green on mobile · LCP < 2.5s, CLS < 0.1
No render-blocking JS, intrusive popups, or duplicate URLs

On-Page SEO

Every page on your site is clearly about one specific service in one specific location. Title tags, H1s, body content, and CTAs all point at the same intent. Useful to humans, legible to Google.

Unique title tag per page · Service + City | Brand format
One H1 per page, service + city placed naturally
500 to 1,000 words of real content per service page
Click-to-call above the fold · NAP in footer, identical to GBP

Off-Page SEO + Citations

Authority that comes from outside your website. For local, relevance beats raw domain authority. We build citations on the directories that actually move map-pack rankings, not link farms that get penalized.

Top 10 priority citations · Yelp, Bing Places, Apple Maps, BBB, Angi
Industry-association placements · NADRA, NRCA, etc.
Local-relevance backlinks · Chamber of Commerce, sponsorships
Quarterly toxic-link audit · Google never sees a PBN we built

Content + AI Search

Pillar pages, cluster pages, location pages, and answerable FAQs that rank in Google AND in ChatGPT, Perplexity, Gemini, and Bing AI. Authority flows upward into your GBP every time we publish.

Pillar + cluster + location + blog model · authority compounds
FAQ blocks built around what AI engines actually quote
Schema + SameAs · resolves entity ambiguity for LLMs
Branded review copy · 'fixed our deck in Bucks County' = signal

How authority flows

Blog · FAQ postsCluster pagesPillar pageGoogle Business Profile

Every internal link points up the chain. Every published article fortifies the pillar. The pillar fortifies your GBP. Your GBP wins the map pack.

30-day plan

Your first 30 days, week by week.

Every SF Web Tech client moves through the same first month. No skipping ahead, every week builds on the last. Day 30 is when the rankings start to move.

Week 01

GBP Foundation

Listing claimed, optimized, and submitted. The single most important week.

Claim and verify the GBP using video verification
Set the exact primary category, no vague labels
Write a 750-character description with the main keyword in the first 250
Set a service area covering 5 to 8 real working cities
Confirm hours, phone, and website match the website 100%

Week 02

Content + Photos

Profile depth signals. Photos, services, attributes, and the first GBP Posts.

Upload 20+ photos across all 4 types (completed, team, in-progress, exterior)
Add every service individually in the Services section
Check every applicable attribute (free estimates, family, veteran, etc.)
Seed the Q&A section with 10 of the most-asked customer questions
Publish the first 2 GBP Posts (recent project + before/after)

Week 03

Reviews + Citations

Ranking-grade social proof and the foundational off-page authority loop.

Save the GBP review shortlink to your phone contacts
Text the last 10 customers asking for a Google review
Reply to every existing review with specific job + city language
Submit to the top 10 priority citation directories
Install LocalBusiness schema with SameAs links to GBP, FB, LinkedIn

Week 04

Audit + Monitor

Lock the on-page SEO baseline and start tracking what changes month over month.

Audit every title tag · Service + City | Brand format
Audit every H1 · one per page, service + city naturally
Pull GBP Insights · record baseline views, calls, direction requests
Search your main keyword on Maps · screenshot today's rank
Lock in monthly review cadence: one text per completed job, every month

We run this plan for you.

You don't need a checklist. You need someone running the checklist while you run your business.

Day 30 looks like this:

Verified GBP, 20+ photos, 10+ Posts, 10+ new reviews, top-10 citations submitted, schema live, and a baseline rank tracker capturing every move.

Citations · in priority order

The 10 directories that move rankings.

Hundreds of directories exist. Ten of them actually matter for local home services. We submit you to all 10 with identical NAP word-for-word, and we audit them quarterly.

Real Local SEO projects.

Click through to live sites we built and ranked. Every screenshot below links to a real client of ours.

Landscaping

FS Landscaping Contractors

#1 in the local map pack across 8 NJ towns

fslandscapingcontractors.com

Pool Building

Poseidon's Custom Pools

High-end pool builder with portfolio-led conversion flow

poseidonscustompools.com

Pool Building

Horusicky Pools

Custom pool builder site that books showroom visits, not bounces

Fencing

Bucks Mont Fence

Local SEO foundation for a multi-county fencing contractor

bucksmontfence.com

Deck Building

BucksMont Decks

Deck builder serving Bucks and Montgomery counties in PA

bucksmontdecks.com

Environmental

Eastern Environmental Solutions

Field-services rebuild with location pages for every state served

easternenviro.com

Legal

My Attorney Law

myattorneylaw.com

Book a strategy call

Talk this through with Sohail.

Free 30-minute call, or send a quick message and we'll call you back. We'll audit your current setup and show you exactly where this service moves the needle.

Option A · Pick a slot

Books straight on Sohail's calendar

Live AgentFlow calendar · 30 min · free

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Pick a time that works for you.

View Sohail's live availability and confirm your free strategy session through the secure AgentFlow booking page.

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Tell us about your business.

We'll reach out within 1 business day with concrete next steps.

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